Frequently Asked Questions

See Our Answers to Some of the Top Asked Questions

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JSH is constantly adding to it’s library of Frequently Asked Questions (FAQs) to provide you as much information as possible in the ever changing world of design, marketing, AI, and more.

Website Development

Why is having a professionally designed website important for my business?

A professional website builds trust, improves user experience, and drives conversions. According to Stanford research, 75% of users judge a company’s credibility based on its website design.

How long does it take to build or develop a website?

Typically, 4–10 weeks depending on scope, content readiness, and approvals. Larger or eCommerce sites may take longer due to integrations and product uploads.

What platform(s) does JSH use for website development?

At JSH, we work with a variety of Content Management Systems (CMS). We specialize in WordPress and Elementor for flexibility, scalability, and SEO performance — but also develop in Webflow, Shopify, and even custom-coded solutions.

Will my website be mobile-friendly?

All websites are mobile-responsive. This means every site we build is fully responsive and optimized for all devices, which also improves your Google ranking.

If an agency isn’t offering mobile responsiveness by default and is still charging additional, we would recommend looking elsewhere.

Do you provide content for the website?

Yes — we offer copywriting and SEO-optimized content creation to help your site rank and convert effectively.

Can I edit my website myself?

Absolutely. Our sites use user-friendly CMS systems, and we provide training so you can easily update text, images, and products.

Additionally we provide a minimum of 2 hours of training with every website development.

Do I own my website after it's developed?

Yes, once a website is completed, the business retains all ownership of the website.

What’s included in your website design process?

Discovery, wireframing, design, development, on-page SEO setup, testing, and launch — with milestone approvals along the way.

Can you redesign my existing website?

Yes however there is a caveat. We frequently rebuild outdated sites to modern standards, improving SEO, security, and conversion rates.

If your website is build upon certain website builders, we may recommend switching your technology stack to ensure the best results.

Does your websites include SEO?

Yes, all sites include foundational On Page SEO — metadata, clean code, and XML sitemaps.

Do note that this doesn’t mean if you build a website that you will rank automatically on search engines (especially in competitive niches).

For true growth in Search Engine Optimization it does take an ongoing SEO services for growth.

What is the cost of a new website in 2025?

Costs really do vary on scope of project and complexity. This is why we offer a no hassle, no obligation free consultation. Contact us today and we will work to provide you the best options for your business.

Still have questions? Click Here to Contact Us

Website Hosting

Do you host the websites you build?

Yes — we provide managed hosting optimized for WordPress performance, speed, and security.

What’s the difference between regular hosting and managed hosting?

Managed hosting includes backups, updates, SSL certificates, uptime monitoring, and priority support.

Is your hosting secure?

Absolutely. We use enterprise-grade firewalls, daily backups, and SSL encryption to protect your data.

Can I use my own hosting provider?

Yes, but we recommend using ours for optimal performance and faster support integration.

Do you handle domain registration?

We can assist with domain registration, DNS setup, and transfers to ensure everything runs smoothly however we recommend business owners have their domain in their possession at all times.

What happens if my site goes down?

Our uptime averages 99.999% however in the rare event your website goes down, we will know before you! Our uptime monitoring alerts us instantly, allowing our team to restore service quickly.

Is email hosting included?

JSH used to provide email hosting, but the reality is no one is better at emails than Google and Outlook.

We recommend using Google Workspace or Microsoft 365 for business-grade reliability, but we can configure DNS records.

Can I scale my hosting as I grow?

Yes, our hosting solutions scale with your traffic, storage, and bandwidth needs.

How often are backups performed?

Daily backups are included, with 30-day restore points available.

Does hosting affect my SEO?

Yes — site speed and uptime are key ranking factors, so premium hosting directly supports better SEO results. Having the right configuration can have huge impacts towards your Search Engine Optimization (SEO) efforts.

Still have questions? Click Here to Contact Us

Search Engine Optimization (SEO)

What is SEO and why does my business need it?

SEO improves your website’s visibility in search results, driving organic traffic and high-quality leads.

How long does SEO take to see results?

Most clients begin seeing measurable results within 3–6 months depending on competition and consistency.

What’s included in SEO services?

Keyword research, technical optimization, content creation, backlinks, and ongoing analytics reporting.

Can you guarantee #1 rankings?

No legitimate agency can guarantee rankings, but we guarantee consistent improvement through proven strategies.

What are backlinks and why are they important?

Backlinks are links from other sites to yours — they signal trust and authority, improving search rankings.

How do you track SEO success?

We use Google Analytics, Search Console, and reporting dashboards showing keyword movement, traffic, competition analysis, backlink tracking, search volume, conversions and more.

Do you perform competitor analysis?

Yes, we analyze competitors to uncover keyword opportunities and market gaps.

Will you optimize existing content?

Absolutely — content audits are part of our SEO strategy to improve what you already have.

Does SEO work for all industries?

Yes. Whether you’re in construction, hospitality, healthcare, or retail — SEO can drive relevant traffic and help you reach your target audience.

What’s the difference between on-page and off-page SEO?

On-page focuses on your website (content, structure, speed), while off-page includes backlinks and citations.

Still have questions? Click Here to Contact Us

Mobile App Development

What types of mobile apps does JSH develop?

We build 100% native mobile apps for both iOS (Apple App Store) and Android (Google Play). Whether you need an online booking platform, ticketing app, educational experience, or interactive content hub — we create custom apps designed for performance, engagement, and growth.

What’s the difference between a native app and a hybrid app?

Native apps are built specifically for each operating system (iOS or Android), offering faster speed, better performance, and smoother user experience than hybrid or web-based apps. Native apps also have full access to device features (camera, GPS, notifications), making them more reliable and professional.

Can you turn my website or content into an app?

Absolutely! We specialize in turning your existing website, articles, videos, or podcasts into an interactive mobile experience. Our content-driven apps transform static information into a dynamic, engaging platform with features like push notifications, analytics, and user interaction.

What features can my app include?

Examples include:

Online booking or ticketing
In-app chat and messaging
Targeted push notifications
Interactive maps and GPS navigation
YouTube or livestream integrations
Custom dashboards and analytics
We tailor every feature to your goals — whether that’s engagement, sales, education, or brand loyalty.

How long does it take to develop a mobile app?

The timeline depends on the complexity of the app. Most projects range between 8–16 weeks from concept to launch, including design, development, testing, and app store submission.

Do you handle submission to the App Store and Google Play?

Yes — we manage the entire submission process for both the Apple App Store and Google Play Store, including compliance, descriptions, and visuals. Our team ensures your app meets all platform requirements for a smooth approval.

Can my app send notifications to specific users or groups?

Yes. With targeted push notifications, you can reach specific audiences or user segments based on behavior, interests, or location — perfect for promotions, event reminders, or personalized updates.

Do you offer analytics or insights on how users interact with the app?

Absolutely. Every app we build includes detailed analytics showing user activity, session time, clicks, and conversions. These insights help you understand user behavior and make data-driven decisions to improve engagement.

Can users access my app content offline?

Yes — we can build offline-ready capabilities so users can view stored content (articles, videos, or lessons) even without an internet connection. Once reconnected, their progress and data automatically sync to your servers.

What industries benefit most from having a mobile app?

Mobile apps can benefit any industry — but they’re especially effective for:

Tourism & attractions (ticketing, maps, events)
Education & training (courses, videos, podcasts)
Hospitality & service (bookings, loyalty programs)
Nonprofits & churches (interactive resources, communication tools)
Media & publishers (turning blogs or podcasts into apps)

If your audience regularly uses smartphones (hint: that’s everyone), a mobile app can help you stay connected, visible, and ahead of the competition.

Still have questions? Click Here to Contact Us

Local SEO

What is Local SEO?

Local SEO helps your business appear in Google Maps and local search results when customers nearby look for your services.

This used to be called Google Business Listing or Google My Business (called GMB) but is now called your Google Business Profile (GBP).

Why is Local SEO important?

76% of people who search for something nearby visit a business within a day (Google, 2023).

What’s included in your Local SEO package?

Google Business Profile (GBP) optimization, local citations, review management, and location-based keyword targeting.

Can Local SEO work for service-area businesses?

Yes — we optimize “service areas” even if you don’t have a physical storefront.

Do reviews impact Local SEO?

Yes — positive reviews and consistent responses improve ranking and customer trust.

What are local citations?

Mentions of your business name, address, and phone number across online directories like Yelp and Apple Maps.

Additionally the usage of Social Signals have shown to improve rankings.

How often should I post on Google Business Profile?

At least weekly — consistent activity signals to Google that your business is active and engaged.

What if I have multiple locations?

We create optimized profiles and landing pages for each location to improve visibility.

Can you help with map pack rankings?

Yes — our Local SEO focuses on ranking in Google’s 3-Pack and Maps for your top keywords.

How long does Local SEO take?

Typically 2–4 months to see measurable ranking and visibility growth.

Still have questions? Click Here to Contact Us

AI SEO (AEO/GEO)

What is AI SEO (AEO/GEO)?

AI SEO, or Answer Engine Optimization, prepares your content for AI-driven search tools like Google’s Search Generative Experience (SGE) and ChatGPT results.

Why is AI SEO the future of search?

In 2025, over 50% of online searches are AI-assisted. AEO ensures your brand appears in conversational, answer-based search results.

What’s the difference between AEO and traditional SEO?

AEO focuses on semantic understanding and structured data for AI algorithms, not just keyword density.

What is GEO (Generative Engine Optimization)?

GEO tailors your content for AI models that generate responses, ensuring your brand becomes a trusted data source.

Does AI SEO help with voice search?

Yes, optimizing for natural language queries and conversational tone enhances voice and AI search visibility.

How do you optimize for AI-driven search?

We use schema markup, question-based content, and knowledge graph alignment for higher AI-readability.

What’s structured data and why does it matter?

Structured data helps AI “understand” your site contextually, improving chances of being featured in answers.

Will AI SEO replace traditional SEO?

No — it compliments it. Traditional SEO still matters, but AI SEO future-proofs your strategy.

Can small businesses benefit from AI SEO?

Absolutely — early adopters gain visibility as search evolves toward AI-driven discovery.

Does AI SEO improve click-through rates?

Yes — appearing in AI answers increases brand authority and top-of-funnel traffic.

Still have questions? Click Here to Contact Us

Search Engine Marketing (SEM / PPC)

What is SEM or PPC advertising?

It’s paid search marketing — you pay when someone clicks your ad, driving targeted traffic instantly.

How is PPC different from SEO?

SEO builds organic traffic over time, while PPC generates immediate visibility.

We often will leverage PPC in conjunction with SEO to help businesses and brands have immediate growth impacts while awaiting improvements in rankings on Search Engine Result Pages (SERPs).

What platforms do you use for SEM?

Primarily Google Ads and Microsoft Advertising (Bing), depending on your target audience.

How much does PPC cost?

Budgets and Cost-Per-Click (CPC) depend on business and competition.

For JSH to manage you can start as low as under $20 per day.

Can PPC work for small businesses?

Yes — it allows precise targeting by location, keyword, and demographic.

What’s Quality Score in Google Ads?

It measures ad relevance, click-through rate, and landing page quality. Higher scores lower your cost-per-click.

How do you measure campaign success?

Every campaign with JSH starts with tracking. By leveraging various softwares and technologies JSH will ensure that every dollar being spent in marketing is attributed to a trackable/measureable result. For SEM this includes tracking website form submissions, lead forms, and phone calls generated from the Ad platforms.

What’s remarketing?

Showing ads to visitors who didn’t convert the first time — a proven strategy to increase ROI.

Do you write the ad copy and landing pages?

Yes — we handle all creative and technical elements for performance-driven campaigns.

How quickly can I see results?

Usually within 7 days of campaign launch, with optimization improving results over 30–60 days.

With the implementation of AI into Ad Platforms, campaigns often go through a “learning” phase. The learning phase can take anywhere from 2 days to 10 days however upon finalizing, your ads should immediately start to deliver your desired impressions and traffic.

Is JSH a Google Partner Agency?

Yes — JSH is a certified Google Partner. A Google Partner is a company which has showcased and met the requirements (pertaining to Performance, Spend, and Testing Certifications) set forth by Google. This provides assurance the agency has the expertise and knowledge needed for Google’s services.

Still have questions? Click Here to Contact Us

Google Local Service Ads (LSA)

What are Google Local Service Ads?

They’re pay-per-lead ads that appear above regular Google Ads, ideal for service businesses like roofers or plumbers.

How do LSAs differ from Google Ads?

You pay per lead (call or message), not per click — making it cost-effective for local businesses.

Who qualifies for LSAs?

Licensed, insured, and background-checked businesses in eligible industries.

What’s the Google Guarantee badge?

It’s Google’s seal of trust — customers may be refunded if unsatisfied with a verified provider.*

*Note: Latest update from Google is that the Google Guarantee badge will be going away. Effective 10/20/2025, Local Services Ads will be launching a consolidated, more cohesive Google Verified badge for all advertisers.

What’s the Google Verified badge?

The latest Google badge for advertising across all platforms is the Google Verified badge. This showcases the advertiser has went through additional verification hurdles specific to their ad platform.

For LSAs – Certificate of Insurance (COI) and other licenses and backgrounds will still be relevant.

In it’s roll out – Google has discontinued all existing Local Services Ads badges, including Google Guaranteed, Google Screened, and License Verified by Google, effective 10/20/2025.

As part of this change, the Money Back Guarantee associated with the Google Guarantee badge is no longer being leveraged.

How are LSA rankings determined?

By proximity, responsiveness, reviews, and budget.

Still have questions? Click Here to Contact Us

Meta Ads

Are Facebook and Instagram Ads still effective?

Yes — Meta remains the largest social ad network, reaching over 3 billion monthly users.

What’s the best type of Meta ad?

Carousel, video, and lead form ads typically perform best for engagement and conversion.

Can I target specific audiences?

Yes — we use custom and lookalike audiences based on interests, demographics, and behaviors.

Do you handle ad creative?

Yes — we design scroll-stopping ads, write compelling copy, and test variations for best performance.

Additional JSH provides Videography and Photography services to help capture digital assets for usage across your website and social media.

How much should I spend on Meta Ads?

You should anticipate a budget to start around $500–$1,500+/month depending on goals and competition.

Can Meta Ads help grow my email list or leads?

Absolutely — lead form ads directly integrate with your CRM or email marketing tools.

What’s the difference between Boosted Posts and Ads Manager campaigns?

Boosted posts are simple visibility tools; Ads Manager offers advanced targeting and optimization.

How do you track conversions?

We install Meta Pixel and track purchases, signups, and lead submissions across your site as well as utilize call tracking.

Are Meta Ads good for local businesses?

Yes — geo-targeting allows you to reach people within a specific radius of your business.

Do Meta Ads work with retargeting?

Yes — an effective retargeting strategy is to use Meta Ads to display specific ads to people who visited your site but didn’t convert.

Still have questions? Click Here to Contact Us

Tiktok & SnapChat Ads

Are TikTok and Snapchat Ads effective for businesses?

Yes — they offer unmatched reach for Gen Z and Millennials, with high engagement rates.

What types of businesses should advertise on TikTok or Snapchat?

Great for lifestyle, retail, entertainment, food, and local brands with strong visuals.

What’s the minimum budget for these ads?

TikTok requires around $20/day and Snapchat around $5/day to start effectively.

Do I need to post organic content too?

Yes — pairing paid ads with organic videos increases trust and engagement.

What’s the difference between TikTok Ads and Meta Ads?

TikTok focuses on short-form video storytelling, while Meta allows more diverse ad formats.

How do you target audiences on TikTok?

By interests, behavior, hashtags, lookalike audiences, and custom pixel tracking.

Do you create the video ads?

We offer design short, high-impact videos optimized for native mobile viewing.

Can TikTok Ads drive website traffic or leads?

Yes, with direct call-to-actions and tracking pixels integrated into your landing page.

Are Snapchat Ads good for local businesses?

The answer is, it depends on your industry. SnapChat Ads can be good for promotions or events with geofencing and story-based ads.

How do I measure success?

We track impressions, views, clicks, and ultimately conversions through the TikTok or Snapchat Ads Manager. These are monitored and tracked through utilizing various softwares and tracking technologies.

Still have questions? Click Here to Contact Us